Laying a Foundation

 My goal is to work on starting my own media company brand that will dedicate time to help small businesses and nonprofit organizations get their brands recognized by consumers. I also plan to have an art division within my media company that will create small independent mobile game titles. Using my company as a springboard, I hope to eventually invest in good ideas that will strengthen my community. 

 School is just the starting point to getting these goals completed. I have shifted my mindset to be more motivated to accomplish my tasks as well as take any obstacles head on. I will use resources such as my textbooks that vary in topics but are consistent with a business theme. I will subscribe to business web periodicals like Forbes, Inc., and Entrepreneur to name a few. I will also utilize learning sites such as Lynda, Alison, and w3schools that teach additional courses and have the opportunity to get certified in a variety of subjects. I understand that no one climbs directly to the top after school. I will have to work hard and be diligent in accomplishing any tasks laid before me.

 During the first day of my Executive Leadership class, Dr. Steve Adkins mentioned the job title, “intrapreneur”, and since then I have researched the topic. “An intrapreneur is someone within a company that takes risks in an effort to solve a given problem (Newlands, Murray 2015).” One notable example of intraprenuership is Ken Kutaragi, the father of PlayStation. He tinkered with his daughter’s Nintendo while working for Sony. At the time the company was not known for gaming consoles so Ken’s superiors were not particularly thrilled with what he was doing. They felt it was a waste of time and resources. Sony CEO, Norio Ohga vouched for him and thus created one of the most powerful and lucrative consoles today, the Sony PlayStation. If not for Ken, Sony would have missed the opportunity to tap into a market that they had not been capitalizing on at the time.

 As an intrapreneur I could boost my confidence and apply what I learn to start my own company.  Not only would I learn how to develop strategies to solve problems but I would also be able to network with like-minded individuals and nurture partnerships that can serve as a boon to future endeavors as an entrepreneur.